Work ridder

As an international family business, for over 65 years Ridder has been actively involved in the development of solutions that enable horticultural businesses and their suppliers to make their operations and projects as successful as possible. Ridder offers complete system solutions for the ideal growing environment, ranging from mechanical systems to digital services.

In 2018, Green guided Ridder through the acquisition of HortiMax. In an intensive process involving various layers of the organizations, Green developed Ridder's new positioning, including a complete rebranding. Throughout this process, we worked closely with our GCN partner in the United States to fine-tune an internationally fitting positioning: Helping you grow your way.